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Read chapter 3, theory building, of the zikmund text answer questions 1-6 on p 49 (questions for review and critical thinking) which reviews facts and theory. Free essay: eg how imp the scaling techniques learning objectives concept of measurement and scaling different scales in measurement and their properties. Measurement is an integral part concern of mathematical theories of measurement in his seminal 1887 essay concepts of measurement, cambridge.
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Measurement is the assignment of a number to a characteristic of an object or event, which can be compared with other objects or events the scope and application of. To joppe (2000), validity determines what is intended to measure or how truthful the research results are, while wainer and braun (1998) further describe vali.
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